Yeah, positive. So mainly, any Point out or Like [on social media] might be measured. If anybody is digitally speaking about or selling your product, you’ll be able to see the end result of that. This might apply to advertising actions like ads, or collaborations with influencers, or quest platforms. Due to us, mainly, you’ll be able to see the actual out come — not simply when it comes to the variety of visits or the time that folk spend in your web site coming from a particular supply and spending an actual sum of money, however you’ll be able to really see the actual consequence to your protocol. Due to on-chain stats, you’ll be able to verify and see how a lot liquidity got here from totally different sources. You may lastly calculate the ROI and buyer acquisition value and buyer lifetime worth. These are fairly elementary metrics within the Web2 advertising world, however not so frequent in Web3 as a result of they’re simply exhausting to measure.
