Capital.com Eyes European Development with New Advertising Head Onboard

by Jeremy

Capital.com, a London-headquartered brokerage that serves retail {and professional} FX/CFDs merchants, introduced on Thursday the appointment of Simone Manni because the Head of Business Advertising in Europe. Capital.com confirmed that it’s a newly created function, and he’ll report back to Alessandro Capuano, the dealer’s Head of Europe.

In accordance with the official press launch shared with Finance Magnates, Manni relies in Milan and will likely be accountable for overseeing the dealer’s development in Europe, primarily in Italy and Germany.

“My focus over the following few years will likely be to develop Capital.com’s market share throughout western Europe and to realize a stronger foothold in nations like Italy and Germany, which boasts a mature and complex buying and selling neighborhood,” mentioned Manni.

Manni brings over ten years of digital advertising and marketing expertise to the brand new function. He joined Capital.com from Italy’s Fineco Financial institution, the place he spent about seven years and separated because the Head of Digital Advertising. There, he drove the lender’s digital advertising and marketing technique within the European and United Kingdom markets.

Stable Efficiency in Current Years

Launched in 2016 and owned by the Belarusian billionaire entrepreneur, Viktor Prokopenya, Capital.com witnessed vital development lately as its world buying and selling quantity for 2022 surpassed $1 trillion with greater than 7 million registered accounts.

The brokerage additionally highlighted that the buying and selling quantity from its Western European shopper base elevated by 81 p.c final yr. The dealer not too long ago bought the shopper e book of now-closed FX/CFDs dealer OvalX (previously ETX Capital).

“The European market has but to profit from widespread adoption of on-line buying and selling platforms, which supply higher flexibility and comfort to self-directed merchants who need to entry the market from wherever, anytime. As a youthful buying and selling neighborhood emerges, I’m assured that the migration from conventional banks to on-line tech-first platforms like Capital.com will develop in tandem,” mentioned Capital.com’s Europe Head, Capuano, who joined the dealer final October.

“We’re happy to welcome Simone to the workforce, whose information and expertise of managing multi-channel, multi-country advertising and marketing methods will allow us to succeed in a wider viewers throughout Europe and ship sustained outcomes on this quickly altering business.”

Capital.com additionally strengthened its management with a number of different hires. The group, combining Capital.com and Foreign money.com, onboarded Peter Hetherington, former IG Head, as CEO final yr. After Hetherington’s appointment, a number of former IG executives joined Capital.com, together with Niamh Byrne as Head of UK and Eire, Greg Adams as Head of Threat, and Tim Plummer as Head of Product Technique.

Capital.com, a London-headquartered brokerage that serves retail {and professional} FX/CFDs merchants, introduced on Thursday the appointment of Simone Manni because the Head of Business Advertising in Europe. Capital.com confirmed that it’s a newly created function, and he’ll report back to Alessandro Capuano, the dealer’s Head of Europe.

In accordance with the official press launch shared with Finance Magnates, Manni relies in Milan and will likely be accountable for overseeing the dealer’s development in Europe, primarily in Italy and Germany.

“My focus over the following few years will likely be to develop Capital.com’s market share throughout western Europe and to realize a stronger foothold in nations like Italy and Germany, which boasts a mature and complex buying and selling neighborhood,” mentioned Manni.

Manni brings over ten years of digital advertising and marketing expertise to the brand new function. He joined Capital.com from Italy’s Fineco Financial institution, the place he spent about seven years and separated because the Head of Digital Advertising. There, he drove the lender’s digital advertising and marketing technique within the European and United Kingdom markets.

Stable Efficiency in Current Years

Launched in 2016 and owned by the Belarusian billionaire entrepreneur, Viktor Prokopenya, Capital.com witnessed vital development lately as its world buying and selling quantity for 2022 surpassed $1 trillion with greater than 7 million registered accounts.

The brokerage additionally highlighted that the buying and selling quantity from its Western European shopper base elevated by 81 p.c final yr. The dealer not too long ago bought the shopper e book of now-closed FX/CFDs dealer OvalX (previously ETX Capital).

“The European market has but to profit from widespread adoption of on-line buying and selling platforms, which supply higher flexibility and comfort to self-directed merchants who need to entry the market from wherever, anytime. As a youthful buying and selling neighborhood emerges, I’m assured that the migration from conventional banks to on-line tech-first platforms like Capital.com will develop in tandem,” mentioned Capital.com’s Europe Head, Capuano, who joined the dealer final October.

“We’re happy to welcome Simone to the workforce, whose information and expertise of managing multi-channel, multi-country advertising and marketing methods will allow us to succeed in a wider viewers throughout Europe and ship sustained outcomes on this quickly altering business.”

Capital.com additionally strengthened its management with a number of different hires. The group, combining Capital.com and Foreign money.com, onboarded Peter Hetherington, former IG Head, as CEO final yr. After Hetherington’s appointment, a number of former IG executives joined Capital.com, together with Niamh Byrne as Head of UK and Eire, Greg Adams as Head of Threat, and Tim Plummer as Head of Product Technique.

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