Exness, the world’s largest retail market-maker, has unveiled a big rebranding initiative, reflecting and reinforcing its place because the market chief. By a revamped visible identification, Exness turns the highlight on the very values that helped it attain the highest.
That includes a brand new emblem, outlined by the distinctive exo emblem, the rebranding speaks to a sleeker, extra fashionable design. Impressed by Exness’ recognizable initials, ‘e’ and ‘x,’ the exo embodies a fusion of head and coronary heart, the mathematical and the human. These are the pillars which communicate to Exness’ model story and outline the way in which it conducts enterprise.
Carrying the legacy of the outdated emblem, the exo additionally serves as a visible anchor, connecting the dealer’s previous achievements with its future imaginative and prescient, on this means honouring its legacy to forge its future. The model’s font and color palette have additionally undergone a makeover, that includes a extra fashionable font and a brighter, bolder yellow.
Exness takes its model to the subsequent stage
Alfonso Cardalda, Exness Chief Advertising Officer, commented, “At Exness, we imagine that ‘adequate’ isn’t sufficient. This rebranding goes past aesthetics. Our new model affords a nod to the place we’ve come from and a promise that our values stay the identical whereas we take daring new steps into the longer term. As corporations evolve, so should their model. It’s time for our model to evolve and replicate who we’re available in the market. It’s time to take our identification to the subsequent stage, to indicate the world why we’re completely different from the remainder and the way we acquired this far.”
Launched on the cusp of Exness’ spectacular 15-year celebrations, the rebranding aligns with the dealer’s exceptional achievements thus far, together with a month-to-month buying and selling quantity of as much as $4.8 trillion, a headcount of over 2000 staff, and a complete of greater than 700,000 energetic shoppers and 64,000 companions. These milestones spotlight Exness’ enduring dedication to setting business requirements and reinforcing its standing because the market chief.
“We’ve raised the bar within the buying and selling business, now we’re upping our sport as a model. As we usher this new period in, we’ll proceed to reimagine the markets the way in which they need to be, we’ll proceed breaking information and we’ll proceed to be wholeheartedly dedicated to our folks — shoppers, companions and staff.” Cardalda added.
The up to date branding might be rolled out throughout all Exness platforms within the coming weeks. The corporate assures a seamless transition, sustaining its excessive normal of service and assist for all shoppers and companions.
Go to Exness for extra particulars on the way it’s taking its model to the subsequent stage
Exness, the world’s largest retail market-maker, has unveiled a big rebranding initiative, reflecting and reinforcing its place because the market chief. By a revamped visible identification, Exness turns the highlight on the very values that helped it attain the highest.
That includes a brand new emblem, outlined by the distinctive exo emblem, the rebranding speaks to a sleeker, extra fashionable design. Impressed by Exness’ recognizable initials, ‘e’ and ‘x,’ the exo embodies a fusion of head and coronary heart, the mathematical and the human. These are the pillars which communicate to Exness’ model story and outline the way in which it conducts enterprise.
Carrying the legacy of the outdated emblem, the exo additionally serves as a visible anchor, connecting the dealer’s previous achievements with its future imaginative and prescient, on this means honouring its legacy to forge its future. The model’s font and color palette have additionally undergone a makeover, that includes a extra fashionable font and a brighter, bolder yellow.
Exness takes its model to the subsequent stage
Alfonso Cardalda, Exness Chief Advertising Officer, commented, “At Exness, we imagine that ‘adequate’ isn’t sufficient. This rebranding goes past aesthetics. Our new model affords a nod to the place we’ve come from and a promise that our values stay the identical whereas we take daring new steps into the longer term. As corporations evolve, so should their model. It’s time for our model to evolve and replicate who we’re available in the market. It’s time to take our identification to the subsequent stage, to indicate the world why we’re completely different from the remainder and the way we acquired this far.”
Launched on the cusp of Exness’ spectacular 15-year celebrations, the rebranding aligns with the dealer’s exceptional achievements thus far, together with a month-to-month buying and selling quantity of as much as $4.8 trillion, a headcount of over 2000 staff, and a complete of greater than 700,000 energetic shoppers and 64,000 companions. These milestones spotlight Exness’ enduring dedication to setting business requirements and reinforcing its standing because the market chief.
“We’ve raised the bar within the buying and selling business, now we’re upping our sport as a model. As we usher this new period in, we’ll proceed to reimagine the markets the way in which they need to be, we’ll proceed breaking information and we’ll proceed to be wholeheartedly dedicated to our folks — shoppers, companions and staff.” Cardalda added.
The up to date branding might be rolled out throughout all Exness platforms within the coming weeks. The corporate assures a seamless transition, sustaining its excessive normal of service and assist for all shoppers and companions.
Go to Exness for extra particulars on the way it’s taking its model to the subsequent stage
