From SEBA to AMINA: Swiss Crypto Financial institution Rebrands

by Jeremy

The Swiss crypto financial institution SEBA Financial institution AG has rebranded to
AMINA Financial institution AG. This transfer, which was introduced on November 30, 2023, has been
described by the corporate as a brand new period of potential development for its shoppers
globally.

Franz Bergmueller, the CEO of AMINA Financial institution AG, talked about in an announcement on Businesswire: ” Whereas we are saying
goodbye to the SEBA identify, we stay ceaselessly happy with the achievements made by
the group beneath the previous model. Our model signifies a brand new period within the
firm’s development and technique; we’re a key participant in crypto banking and are
right here to outline the way forward for finance.”

The phrase AMINA is derived from
“transAMINAtion”, which symbolizes the transference of monetary
facets of conventional, digital, and crypto banking, the corporate stated. AMINA
Financial institution plans to strengthen its strategic hubs in Switzerland, Hong Kong, and Abu
Dhabi in 2024. The corporate famous that the rebranding is not going to have an effect on the
companies supplied to the prevailing clients.

Nevertheless, the subsidiaries in Hong Kong, Singapore,
and Abu Dhabi will align their names with the top workplace in Zug to have a
unified id throughout the establishment.

In August, SEBA achieved a big milestone in
its enlargement technique by securing an Approval-in-Principal (AIP) from Hong Kong’s Securities and Futures Fee. This AIP marked an important step in
acquiring a license to supply crypto-related funding companies throughout the
Particular Administrative Area of China.

SEBA’s journey into Hong Kong started with the
institution of its native entity final 12 months. The approval arrived following
Hong Kong’s adoption of latest laws mandating licensing for all crypto
corporations working on the island. SEBA praised the area’s regulatory
requirements, acknowledging the pivotal position this license performs in increasing its
footprint throughout the Asia Pacific.

Tailor-made Crypto Options and Strategic
Collaborations

Early this 12 months, SEBA Financial institution unveiled a collection of tailor-made choices designed to simplify crypto banking for each conventional and
digital buyers. These choices embody three unique packages: Gold,
Platinum, and Company.

The Gold program focuses on institutional-grade
crypto companies, whereas the Company program targets corporations within the digital
asset sector. The Platinum program goals to offer customized assist,
providing members unique advantages like steel bank cards with customized limits,
concierge companies, and airport lounge entry.

Moreover, SEBA has partnered with different entities,
together with HasKey Digital Asset Group, to speed up institutional adoption of
digital belongings in Hong Kong. Moreover that, the corporate has launched a custody
resolution for non-fungible tokens.

The Swiss crypto financial institution SEBA Financial institution AG has rebranded to
AMINA Financial institution AG. This transfer, which was introduced on November 30, 2023, has been
described by the corporate as a brand new period of potential development for its shoppers
globally.

Franz Bergmueller, the CEO of AMINA Financial institution AG, talked about in an announcement on Businesswire: ” Whereas we are saying
goodbye to the SEBA identify, we stay ceaselessly happy with the achievements made by
the group beneath the previous model. Our model signifies a brand new period within the
firm’s development and technique; we’re a key participant in crypto banking and are
right here to outline the way forward for finance.”

The phrase AMINA is derived from
“transAMINAtion”, which symbolizes the transference of monetary
facets of conventional, digital, and crypto banking, the corporate stated. AMINA
Financial institution plans to strengthen its strategic hubs in Switzerland, Hong Kong, and Abu
Dhabi in 2024. The corporate famous that the rebranding is not going to have an effect on the
companies supplied to the prevailing clients.

Nevertheless, the subsidiaries in Hong Kong, Singapore,
and Abu Dhabi will align their names with the top workplace in Zug to have a
unified id throughout the establishment.

In August, SEBA achieved a big milestone in
its enlargement technique by securing an Approval-in-Principal (AIP) from Hong Kong’s Securities and Futures Fee. This AIP marked an important step in
acquiring a license to supply crypto-related funding companies throughout the
Particular Administrative Area of China.

SEBA’s journey into Hong Kong started with the
institution of its native entity final 12 months. The approval arrived following
Hong Kong’s adoption of latest laws mandating licensing for all crypto
corporations working on the island. SEBA praised the area’s regulatory
requirements, acknowledging the pivotal position this license performs in increasing its
footprint throughout the Asia Pacific.

Tailor-made Crypto Options and Strategic
Collaborations

Early this 12 months, SEBA Financial institution unveiled a collection of tailor-made choices designed to simplify crypto banking for each conventional and
digital buyers. These choices embody three unique packages: Gold,
Platinum, and Company.

The Gold program focuses on institutional-grade
crypto companies, whereas the Company program targets corporations within the digital
asset sector. The Platinum program goals to offer customized assist,
providing members unique advantages like steel bank cards with customized limits,
concierge companies, and airport lounge entry.

Moreover, SEBA has partnered with different entities,
together with HasKey Digital Asset Group, to speed up institutional adoption of
digital belongings in Hong Kong. Moreover that, the corporate has launched a custody
resolution for non-fungible tokens.



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