UniCredit, in collaboration with Mastercard, has introduced
the rollout of its upgraded debit, credit score, and pre-paid playing cards to function the
Mastercard Contact Card know-how. This initiative goals to boost accessibility
for people who’re blind or partially sighted.
Card Design Helps Visually Impaired Prospects
The Mastercard Contact Card introduces options tailor-made to
help visually impaired people in distinguishing between their fee
playing cards. Notably, the design incorporates aspect notches, facilitating card
identification by way of tactile suggestions.
“Inclusion lies on the core of Mastercard´s values, and
Mastercard Contact Card exemplifies our dedication to requirements in fee playing cards,
selling inclusivity. We’re delighted to work with an esteemed accomplice like
UniCredit to ship consumer-centric options that improve accessibility for
all,” stated Mark Barnett, the President, Mastercard Europe.
Starting in Italy, the brand new playing cards are actually out there and are
scheduled for gradual distribution all through 2024 to purchasers throughout the twelve
nations the place UniCredit operates, encompassing roughly 20 million
playing cards.
As a part of our partnership with @Mastercard, we’re upgrading all playing cards to Mastercard Contact Card™. In step with our #ESG rules and our dedication to #inclusion, the brand new playing cards are constructed from recycled PVC, with accessibility options for blind and partially sighted folks.
— UniCredit (@UniCredit_PR) April 22, 2024
The implementation of the Mastercard Contact Card aligns with
UniCredit’s give attention to inclusivity. By offering instruments that promote independence
for folks with visible impairments throughout each on-line and in-store
transactions, the initiative goals to deal with the wants of an estimated 30
million blind and partially sighted people in Europe.
Moreover, the environmental influence is taken into account, with
the playing cards being constructed from recycled PVC. Every card bears the
Mastercard Sustainable Card Badge, certifying its sustainability credentials.
This text was written by Tareq Sikder at www.financemagnates.com.
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