Neobank N26 Onboards Triple Risk of Feminine Senior Executives

by Jeremy

N26, the
German neobank with headquarters in Berlin, introduced right now the appointment of
three new senior executives to strengthen its prolonged management group additional.

The corporate
has introduced on board Carine van der Heijden as Vice President of Model Advertising and marketing,
Kertu-Liina Lehismae as Director of Digital Advertising and marketing and World Media, and
Nicole Heider as Director of Labor Relations and Employment Regulation.

With
mixed a long time of expertise, these new hires carry invaluable abilities and
experience from world manufacturers like Amazon and Reserving.com.

In accordance
to Valentin Stalf, the CEO and the Co-Founding father of N26, these new hires are very important
to the corporate’s success and can assist steer N26 towards sustainable development.
With these new appointments, the cell financial institution is assured in its capability to
present high-quality advertising and marketing and labor relations whereas nonetheless driving development.

Carine van der Heijden

Carine van
der Heijden, with over a decade of expertise in advertising and marketing management roles, has joined N26 because the Vice
President of Model Advertising and marketing, Activation and Content material. On this position, she is going to
lead the following stage of N26’s model improvement throughout manufacturing, operational
and inventive development features.

Van der
Heijden’s in depth background in defining and executing world model advertising and marketing
methods, artistic ideation, execution, and manufacturing throughout her seven-year
tenure at Reserving.com makes her a invaluable asset in additional growing N26’s
model technique.

“It’s
an honor to hitch the gifted group that positioned N26 as a frontrunner in Europe’s
digital banking market,” van der Heijden commented.

Kertu-Liina
Lehismae has returned to N26 as Director of Digital Advertising and marketing and World Media,
bringing over a decade of expertise in advertising and marketing and media. Her
obligations embrace driving sustainable development methods, overseeing the expansion
and digital advertising and marketing, and main all of N26’s world media efforts.

Beforehand,
Lehismae had joined N26 throughout its earlier development levels in 2018 and
subsequently led Efficiency Advertising and marketing at the true property transactions
platform, McMakler.

Lastly,
Nicole Heider has been appointed as N26’s new Director of Labor Relations and
Employment Regulation. With 14 years of expertise in employment, labor regulation, and
varied different areas of regulation, Nicole will oversee N26’s compliance with employment legal guidelines and rules, working
carefully with its Works Council.

Nicole Heider

Heider, who
was previously Amazon’s Head of Market and Prime Authorized for the DACH area,
will be a part of the N26 group in Could 2023. Van der Heijden and Lehismae started of their
new roles two weeks in the past.

Stalf concluded
that N26’s new hires carry various expertise and experience to the cell
financial institution’s management group. With their abilities and information, N26 is assured in
its capability to proceed offering world-class banking companies to its clients
and to drive sustainable development.

N26 Enters the World of
Cryptocurrencies

N26 is a component
of a bunch of monetary establishments generally known as ‘neobanks’ or ‘challenger banks.’ These establishments function solely on-line, providing monetary companies by means of
cell apps and web sites relatively than bodily branches. Neobanks goals to
present a extra handy, accessible, and user-friendly banking expertise
by means of using revolutionary digital instruments and applied sciences.

These
digital banks are gaining recognition, particularly amongst youthful generations who
are well-versed in digital expertise and worth flexibility and comfort.
Some notable neobanks embrace Chime, Revolut, Monzo, and N26. In 2020,
after elevating $100 million in Funding Spherical D, N26 was valued at $3.5 billion.
By October 2021, the valuation was already $9 billion.

As a part of
its ongoing growth into new monetary companies, N26 launched a
cryptocurrency buying and selling product referred to as N26 Crypto in October final yr.
Clients in Austria had been the primary to expertise the brand new options by means of the
N26 app, with different markets being added progressively. By mid-January, N26 Crypto
turned out there to merchants in 5 extra nations: Belgium, Germany,
Eire, Portugal, and Switzerland.

In accordance
to the corporate, N26 Crypto gives one of many broadest choices of
cryptocurrency property amongst rival banking functions. The product was
developed in collaboration with Bitpanda Asset Administration GmbH, which not too long ago
launched in Austria and is answerable for executing trades and offering
custodian companies.

N26, the
German neobank with headquarters in Berlin, introduced right now the appointment of
three new senior executives to strengthen its prolonged management group additional.

The corporate
has introduced on board Carine van der Heijden as Vice President of Model Advertising and marketing,
Kertu-Liina Lehismae as Director of Digital Advertising and marketing and World Media, and
Nicole Heider as Director of Labor Relations and Employment Regulation.

With
mixed a long time of expertise, these new hires carry invaluable abilities and
experience from world manufacturers like Amazon and Reserving.com.

In accordance
to Valentin Stalf, the CEO and the Co-Founding father of N26, these new hires are very important
to the corporate’s success and can assist steer N26 towards sustainable development.
With these new appointments, the cell financial institution is assured in its capability to
present high-quality advertising and marketing and labor relations whereas nonetheless driving development.

Carine van der Heijden

Carine van
der Heijden, with over a decade of expertise in advertising and marketing management roles, has joined N26 because the Vice
President of Model Advertising and marketing, Activation and Content material. On this position, she is going to
lead the following stage of N26’s model improvement throughout manufacturing, operational
and inventive development features.

Van der
Heijden’s in depth background in defining and executing world model advertising and marketing
methods, artistic ideation, execution, and manufacturing throughout her seven-year
tenure at Reserving.com makes her a invaluable asset in additional growing N26’s
model technique.

“It’s
an honor to hitch the gifted group that positioned N26 as a frontrunner in Europe’s
digital banking market,” van der Heijden commented.

Kertu-Liina
Lehismae has returned to N26 as Director of Digital Advertising and marketing and World Media,
bringing over a decade of expertise in advertising and marketing and media. Her
obligations embrace driving sustainable development methods, overseeing the expansion
and digital advertising and marketing, and main all of N26’s world media efforts.

Beforehand,
Lehismae had joined N26 throughout its earlier development levels in 2018 and
subsequently led Efficiency Advertising and marketing at the true property transactions
platform, McMakler.

Lastly,
Nicole Heider has been appointed as N26’s new Director of Labor Relations and
Employment Regulation. With 14 years of expertise in employment, labor regulation, and
varied different areas of regulation, Nicole will oversee N26’s compliance with employment legal guidelines and rules, working
carefully with its Works Council.

Nicole Heider

Heider, who
was previously Amazon’s Head of Market and Prime Authorized for the DACH area,
will be a part of the N26 group in Could 2023. Van der Heijden and Lehismae started of their
new roles two weeks in the past.

Stalf concluded
that N26’s new hires carry various expertise and experience to the cell
financial institution’s management group. With their abilities and information, N26 is assured in
its capability to proceed offering world-class banking companies to its clients
and to drive sustainable development.

N26 Enters the World of
Cryptocurrencies

N26 is a component
of a bunch of monetary establishments generally known as ‘neobanks’ or ‘challenger banks.’ These establishments function solely on-line, providing monetary companies by means of
cell apps and web sites relatively than bodily branches. Neobanks goals to
present a extra handy, accessible, and user-friendly banking expertise
by means of using revolutionary digital instruments and applied sciences.

These
digital banks are gaining recognition, particularly amongst youthful generations who
are well-versed in digital expertise and worth flexibility and comfort.
Some notable neobanks embrace Chime, Revolut, Monzo, and N26. In 2020,
after elevating $100 million in Funding Spherical D, N26 was valued at $3.5 billion.
By October 2021, the valuation was already $9 billion.

As a part of
its ongoing growth into new monetary companies, N26 launched a
cryptocurrency buying and selling product referred to as N26 Crypto in October final yr.
Clients in Austria had been the primary to expertise the brand new options by means of the
N26 app, with different markets being added progressively. By mid-January, N26 Crypto
turned out there to merchants in 5 extra nations: Belgium, Germany,
Eire, Portugal, and Switzerland.

In accordance
to the corporate, N26 Crypto gives one of many broadest choices of
cryptocurrency property amongst rival banking functions. The product was
developed in collaboration with Bitpanda Asset Administration GmbH, which not too long ago
launched in Austria and is answerable for executing trades and offering
custodian companies.

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