Japanese automotive model Nissan has grow to be the newest automobile producer to ramp up its Web3 efforts, submitting 4 new Web3-related logos filed in the US, whereas its Japan unit is experimenting with auto gross sales within the metaverse.
In keeping with Nissan’s Mar. 7 trademark functions to the US Patent and Trademark Workplace (USPTO), the brand new filings cowl its Infiniti, Nismo and Nissan manufacturers.
#NISSAN has filed 4 trademark functions for
▶️ INFINITI
▶️ NISMO
▶️ NISSANThe filings sign plans for
Digital Garments + Vehicles
Shops for Digital Items + NFTs
NFT Marketplaces + Buying and selling + Minting
Metaverse Promoting Providers#NFT #NFTCommunity #Metaverse #Web3 #Automotive pic.twitter.com/iG3ZVgyD5t— Mike Kondoudis (@KondoudisLaw) March 13, 2023
The filings to the USPTO reveal Nissan’s plans to create digital garments, vehicles, headgear, buying and selling playing cards, toys, tickets, and an NFT market for buying and selling and minting NFTs.
The corporate has additionally outlined plans for metaverse promoting companies and different “leisure companies” masking on-line video, pictures, art work, tickets, audio, sounds, music, and buying and selling playing cards, together with a web site that has info on every thing about Nissan’s proposed NFTs and the way they may work.
There are additionally intentions for “non-downloadable pc software program to be used as a digital pockets,” in line with the submitting.
Check drive a Nissan within the metaverse
Final week on Mar. 8, Nissan Japan introduced it’s conducting a three-month “demonstration experiment” of its digital retailer “Nissan Hype Lab” to “research, seek the advice of, take a look at drive, and buy Nissan automobiles,” whereas within the metaverse.
“On the identical time we are going to study the opportunity of new gross sales strategies for vehicles,” it wrote in an announcement.
The trial, which runs from Mar. 8 to Jun. 30, will enable prospects to go to the digital storefront “24 hours a day” by way of a PC or smartphone. Clients can create their very own custom-made avatars and between sure hours, may even work together with digital gross sales employees.
Clients could make an order for the automobile and finalize buy contracts via this digital gross sales workplace, in line with the announcement.
Nissan additionally beforehand filed 5 trademark functions in October 2022 for a few of its extra outstanding automobile fashions, together with SKYLINE, Z, and GTR.
On the time, trademark legal professional Mike Kondoudis mentioned the automobile model’s filings signaled plans for NFT-backed media, on-line NFT marketplaces, digital wallets, NFT minting, buying and selling and storing software program.
Associated: Maintain an eye fixed out for main firm NFT trademark filings this yr
Automotive big Basic Motors has additionally been very lively with NFT-related filings, with its newest trademark functions on Feb. 16 masking its Chevrolet and Cadillac manufacturers.
American automobile producer Ford Motor Firm, prepped its entry into the world of NFTs and the Metaverse final September, submitting 19 trademark functions throughout its main automobile manufacturers.
Regardless of the continued crypto winter and bear market, multinational firms are nonetheless pushing ahead with trademark functions masking Web3, crypto, nonfungible tokens (NFTs), and the Metaverse.
Kondoudis mentioned that there have been document numbers of trademark functions for NFTs, Metaverse and crypto-related merchandise in 2022.
