Revolutionizing media monetization by unlocking the facility of possession in web3 – SlateCast #52

by Jeremy

Within the newest episode of the SlateCast, we take a look at Entry Protocol‘s new web3 subscription service, which is being built-in into the CryptoSlate ecosystem. The podcast covers:

  • Introduction to Entry Protocol and the issue it goals to unravel
  • Overview of the ACS staking mannequin and the way it adjustments the connection between creators and shoppers
  • Dialogue of the launch date and partnerships with main publications within the Web3 house
  • Clarification of how possession and token inflation work within the Entry Protocol ecosystem
  • Comparability of Entry Protocol to off-chain options like Patreon and the advantages of possession in Web3
  • Potential for value-add methods on prime of the staking mannequin, together with tiered staking and loyalty packages
  • The challenges of bringing Web2 creators to Web3 & consumer expertise hurdles of Web3
  • The longer term imaginative and prescient for entry protocol and plans for its development
  • The partnership between Entry Protocol and CryptoSlate

Entry Protocol

Entry Protocol is a brand new platform that goals to combine content material into an on-chain setting and construct communities. CryptoSlate, in collaboration with Entry Protocol, is about to launch a brand new product quickly. Entry Protocol supplies a brand new answer to the traditional downside of low viewers penetration charges amongst media corporations.

“The issue we’re attempting to unravel is the type of New York Occasions $24.99 subscription that doesn’t convert and nobody desires to pay for.”

Even the highest media corporations have solely half a p.c or 0.3% viewers penetration charges, and the prevailing subscription mannequin shouldn’t be working. Entry Protocol solves this downside via the ACS staking mannequin, the place the creators create a staking pool, and customers purchase ACS tokens and stake them within the creators’ pool. As soon as they’ve staked, they obtain entry to some premium content material. This mannequin adjustments the connection between the buyer and the creator from worth extractive to proudly owning part of the entry ecosystem and subscribing via that.

“Right here if you subscribe to issues, you additionally personal part of the whole entry ecosystem. And so you may profit from the truth that now we have nice publications that may deliver on much more customers and that possession is admittedly highly effective.”

Creators earn money not directly via income from inflation, and a part of it goes to them. Publishers can even view this as a recurring income aspect. The ACS token demand is tied to the subscription demand from the companions on board and the customers they’re capable of onboard.

The rewards going to publications corresponding to CryptoSlate, the Block, CoinGecko, Crypto Briefing, and many others., are usually not anticipated to create draw back potential because the reward fee is equal to the bitcoin block rewards have been, which is totally tremendous. Furthermore, publications can layer a lot of methods on prime, corresponding to particular leisure or occasions for particular customers. The idea of possession is highly effective in web3, and proudly owning part of the entry ecosystem might be very engaging for shoppers.

The speculation is that possession will make the buyer subscription extra engaging than the prevailing subscription mannequin. The success of Entry Protocol’s program with Coin Gecko, the place customers can convert their candies to locked ACS subscriptions for a 12 months, is an efficient knowledge level that the brand new mannequin can work.

The imaginative and prescient for Entry is to turn out to be a totally community-run protocol and a monetization layer for numerous platforms. It plans to launch in Q1 2023, and updates might be discovered on its web site and social media channels.

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