The Macy’s Thanksgiving Day Parade, one of the crucial iconic occasions surrounding america vacation in November, will characteristic characters from the crypto and blockchain house for one of many first instances in its 99-year historical past.
In a Sept. 14 announcement, Web3 agency Cool Cats Group mentioned a number of the characters from its nonfungible token (NFT) assortment — a blue cat and a milk carton — will seem as balloons within the Thanksgiving Day Parade scheduled for Nov. 23 in New York Metropolis. In accordance with the parade’s producer, Jordan Dabby, the characters will probably be represented bodily for 1000’s of New Yorkers watching from the streets and tens of millions watching from their properties.
The design for the Cool Cats balloon has been revealed!#macysparade pic.twitter.com/QoL40Yo7l2
— Macy’s Parade Historical past (@ParadeHistory) September 14, 2023
With roughly two months till Thanksgiving, it’s unclear whether or not every other corporations within the crypto and blockchain house plan to have characters represented with parade floats or balloons. The lineup on the Macy’s parade adjustments from 12 months to 12 months and has featured characters together with Child Yoda from The Mandalorian collection, Sonic the Hedgehog, Pikachu and Charlie Brown.
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In 2021, when the parade returned to its full procession following the 2020 shutdowns amid the COVID-19 pandemic, the organizers additionally launched an NFT collection. The next 12 months, along with the proceedings held in individual, the occasion organized for a digital parade throughout the metaverse.
Having a Web3 agency represented in a serious occasion just like the Thanksgiving Day Parade will probably come amid different happenings in New York. Former FTX CEO Sam Bankman-Fried’s felony trial is ready to kick off on Oct. 3 and should still be happening on the time of the vacation parade.
